EssilorLuxottica and Dolce&Gabbana Extend Eyewear Licensing Deal

EssilorLuxottica, the world’s leading eyewear manufacturer, and Dolce&Gabbana, the Italian luxury fashion house, have announced the early renewal of their eyewear licensing agreement. The new deal, which will last for 16 years, will allow EssilorLuxottica to continue developing, producing and distributing prescription frames and sunglasses under the Dolce&Gabbana brand. The agreement, which was set to expire in 2029, has been replaced by a new one, effective from 2024 until 2039. The renewal, which comes ahead of schedule, reflects the strong partnership and confidence between the two companies, which have been working together since 2005.

The Reasons and Benefits of the Renewal

The renewal of the eyewear licensing agreement between EssilorLuxottica and Dolce&Gabbana is based on the mutual satisfaction and trust of the two parties, as well as the shared vision and goals for the future of the eyewear industry. The renewal also offers several benefits for both companies, such as:

  • The Continuity and Consistency of the Brand: The renewal ensures that the Dolce&Gabbana brand will maintain its identity and quality in the eyewear market, as EssilorLuxottica has proven its expertise and excellence in the manufacture and distribution of eyewear. The renewal also guarantees that the Dolce&Gabbana brand will benefit from the innovation and technology of EssilorLuxottica, which will enhance its products and services.
  • The Growth and Expansion of the Market: The renewal also enables the Dolce&Gabbana brand to reach and serve more customers around the world, as EssilorLuxottica has a global network of retail and distribution channels. The renewal also allows the Dolce&Gabbana brand to tap into new and emerging markets, such as Asia and Latin America, where the demand for luxury eyewear is increasing.
  • The Synergy and Collaboration of the Teams: The renewal also fosters the synergy and collaboration of the teams from both companies, who have developed a strong and effective relationship over the years. The renewal also encourages the exchange of ideas and feedback, which will improve the design and development of the eyewear collections.

The Reactions and Comments of the Leaders

The leaders of EssilorLuxottica and Dolce&Gabbana have expressed their positive and optimistic reactions and comments about the renewal of the eyewear licensing agreement. Francesco Milleri, the chairman and CEO of EssilorLuxottica, said:

“Dolce&Gabbana has held a special place in our hearts over two decades. Since our stories intertwined, we have created some beautiful, memorable and innovative frames together, each a ‘made in Italy’ masterpiece. We have cultivated a love, admiration and loyalty among the most discerning consumers, developing a deep trust and respect for each other along the way. Our early renewal signals the strong bond between our companies and the promise that luxury eyewear represents in the decades ahead.”

Alfonso Dolce, the CEO of Dolce&Gabbana, said:

“EssilorLuxottica and Dolce&Gabbana have built a powerfully effective partnership over the last 19 years, both in business and creativity. Today’s long-term renewal is representative of our shared confidence in the future opportunities from which both parties will benefit as we continue to work together in the years ahead. EssilorLuxottica’s unparalleled know-how in the manufacture of eyewear is matched only by the scale and quality of its global network of retail and distribution. Dolce&Gabbana is delighted to confirm today’s renewal.”

The Future and Outlook of the Eyewear Industry

The renewal of the eyewear licensing agreement between EssilorLuxottica and Dolce&Gabbana is a sign of the strength and potential of the eyewear industry, which is expected to grow and evolve in the coming years. The eyewear industry, which is valued at $140 billion, is driven by several factors, such as:

  • The Increase in Vision Problems: The eyewear industry is boosted by the increase in vision problems, such as myopia, presbyopia, and astigmatism, which affect millions of people around the world. The eyewear industry provides solutions and products, such as prescription glasses and contact lenses, which help people correct and improve their vision.
  • The Rise in Fashion and Lifestyle Trends: The eyewear industry is also influenced by the rise in fashion and lifestyle trends, which shape the preferences and tastes of consumers. The eyewear industry offers products and services, such as sunglasses and eyewear accessories, which help people express their personality and style.
  • The Development in Technology and Innovation: The eyewear industry is also enhanced by the development in technology and innovation, which create new and better products and services. The eyewear industry leverages technology and innovation, such as smart glasses, augmented reality, and 3D printing, which offer new features and functionalities for consumers.

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